Tuesday, 09 February 2010

POSH BOSS THE LEADING CREATOR FOR UPSCALE LIFESTYLE & BUSINESS BRANDS ONLINE !

WELCOME TO POSHBOSS MAGAZINE

POSHBOSS MAGAZINE BRINGS YOU A WORLDWIDE OVERVIEW OF HIGH FASHION, BEAUTY, LIFESTYLE, LUXURY AND ENTERTAINMENT!
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It is our pleasure to introduce to you POSHBOSS Magazine! POSHBOSS magazine is one of Canada's leading fashion community and social network for people who love thrill of the runway and the art of high fashion! Magazine that is entertaining, inspiring and informative. This publication offers a unique blend of breathtaking runway images, fashion forecasts, designer profiles, alluring beauty trend information and exclusive coverage on ways how to make businesses more marketable on a global scale, POSHBOSS magazine is The Essential Fashion Quarterly. Each exciting Issue will inform and educate as it celebrates the creative expression that flows and ebbs on the worlds most photographed runways, from Canada, Paris, Milan, New York, the Caribbean and London. Fashion forward content ensures that our readers gain valuable insights into current trends, colour palettes, fabrications and accessories for each coming season.

Readers are kept abreast of local news and happenings with 68 pages devoted to profiling Canadian fashion. Dedicated pictorial reviews of key fashion festivals, informative articles and editorial features from expert contributors ensure an energetic mix of content that provides a reference point for Canadian style and culture. Alluring editorials showcase the season's most desirable products from around the globe: fashion, jewellery, accessories, cosmetics, fragrance and innovative lifestyle products. Enthralling photographic spreads celebrate the art of makeup artistry and styling, and sublime beauty pages reveal a tantalising mix of product and brand information. Classic elegance is entwined with modern edge to produce an informative and inspiring publication that endures as a highly collectable style. Whether you're an industry professional or just an Internet user interested in fashion & style, this is the place to start your journey. Get a passionate inside look at all the cultural influences that shape fashion. POSHBOSS travels the world to highlight the latest fashions adorned by gorgeous models from various exotic destinations.

It will also brings you the coolest looks and hottest new trends from Canada's high street style, clubs, parties, and hangouts across the globe. It is constantly spotting the most key influential global street styles. Street style is both inspirational and confirming, giving you insight into worldwide trends as they are worn or created. Designer and buyers will find inspiration from global street styles when working on Fall/Winter or Spring/Summer collections. POSHBOSS is constantly working with the hottest Street Style trend looks from global cities to create emerging trend looks and innovative styling ideas. The new quarterly publication will be available in Canada, the USA and Europe in Fall of 2011. Open your eyes and imagine the future... This Magazine is rapidly expanding and as we grow we are looking for new innovative people to grow with us. So join the team if fashion is your passion!

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CALVIN KLEIN

Through the tremendous success that led the brand that bears his name to fame, Calvin Klein has held tight to what defines him as a designer—youthfulness and boldness: In 1982, Klein took men’s underwear from function to fashion, designed masculine bikinis for women, and in the early 1990s, following the launch of perfumes Obsession and Eternity, Klein forayed into fragrance royalty by introducing the first unisex scent, CK One—inspired by the growing equality between young men and women in modern America. Klein’s major fragrances since, including MAN, Euphoria and ckin2u, are all loosely based around the same gender-blending concept, in most cases infused with the sweet subtle scents of amber and wood—best suited for the any-day, any-way spirit.
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GO BEHIND –THE-SCENES AND CHECK OUT OUR LATEST PHOTO SHOOT WITH SEXY, CLASSIC COORPERATE WOMEN IN THEIR 40s AND OVER !

Are you a hot cooperate woman with a cool job at a great company? Do you have what it takes to do sexy lingerie Covergirl photo shoot for POSHBOSS magazine? If so, your opportunity has arrived. If you’re executives, consultants, scientists, doctor, teacher, bank manager, lawyer, Washington interns.... Whatever your gig, if you've got the skills to model for POSHBOSS, we're ready to pad your résumé.

Experiences being made to look your absolute best for a photo shoot. You will be pampered by our professional make-up artists, hair stylists and photographers, who will give you a variety of different looks. You choose which you prefer through our unique viewing camera. This photo shoot starts by using the latest techniques in make-up and hair styling we will bring out your best features. Make-up styles can be high fashion, dramatic or as natural as you like, the choice is yours.

The sessions can be classical, sensual or conservative. Once the look is just right, the fun in front of the camera begins. Today, fashion is really about sensuality-how a woman feels on the inside. In the '80s women used suits with exaggerated shoulders and waists to make a strong impression. Women are now more comfortable with themselves and their bodies-they no longer feel the need to hide behind their clothes. We are introduced some new faces to the industry for 2011, women 40s and over that look absolutely stunning.

THANK YOU: A big thank you to all the photographers, artists, stylists, make-up artists and models who appeared on Poshboss.com. Everybody who contributed advised or inspired us to make Posh Boss what it is today we thank you.
THE POSHBOSS DESIGNERS FASHION SHOW COMING SUMMER 2010
What is Posh Boss Designers Fashion Show?
The Posh boss Designers Fashion Show is an innovative, vibrant, new fashion event, which aims to assist, celebrate and enhance the careers of the next generation of up and coming, Canadian-based, fashion designers. Exhibitors will benefit from the high profile online and off-line marketing campaign, access to millions of visitor’s world wide, the opportunity to develop links to major fashion brands and generate sales for products and services. Trade buyers can source new collections from emerging and creative designers exhibiting couture to customized fashion, lingerie, fragrances and accessories including handbags, hats, jewellers and footwear etc. Posh Boss Designers Fashion Show offers a sneak preview at some of the hottest collections before they get snapped up on the high street. For all new and established Canadian designers who want to elevate their brand and achieve recognition please contact us today!

NOTHING SAYS SEXINESS LIKE THOSE PINK, HOT, DELICIOUS LIPS! SO WOMEN, PLEASE TAKE NOTE!

Many women avoid trying a pink lip because they feel it can look too brash, but this depends on the way you apply it. I personally think girls who wear pink lipsticks are very sexy especially those with full lips. Besides being the main color symbolizing passion, love and sex, pink is also one of the hottest colors of the Fall/Winter 2009 – 2010 fashion season! From the catwalk to the high street, pink is everywhere these days. Sometime you don’t even have to check out fashion magazine to learn what’s hot and trendy this season. With those sexual looking lips the name of flirting become cheating!
THE LATEST FROM AROUND THE FASHION WORLD
Now that 2010 fashion marketing is here and the industry is working on what’s next, what should fashion brands do differently to make up for a terrible fiscal 2009? Everyone’s a brand strategist these days, including people in the fashion industry whose core business is to produce fashion shows, generate publicity and create ad campaigns. In which case you’d expect fashion brands to be more distinct from each other, wouldn’t you? Considering fashion is all about change, the fashion-marketing model is really old fashioned. It took a recession for people to accept that the selling cyclee doesn’t work, and although advertising isn’t as effective as it used to be, brands still invest heavily in formulaic print ads, along with the same old sponsorships, trunk shows, pop-up shops, collaborations and now blogs, videos and social networking. POSHBOSS holds conferences that foster discussion about the latest trends, innovation and creative thinking. By bringing together the world’s most innovative change-makers, we are able to shine a light on the creative ideas that come from understanding these trends. The POSHBOSS Conference series is international in scope with events taking place worldwide.
ROCK THE TREND WITH GUCCI
With a luxe boho fall collection, the Woodstock/'bohemian nomad life' references were pretty predictable for the Gucci fall 09 ad campaign. The photos were done by notorious duo Inez van Lamsweerde and Vinoodh Matadin, in a beautiful location (Majorca) featuring blonde beauties: Lily Donaldson, Abbey Lee Kershaw, Eniko Mihalik. The story is quite simple: the girls dance around being all glam-chic-flower-power, showcasing this season must-haves over the knee boots, fringe bags, folksy prints; while the boys walk around all dressed-up. Nice!
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FRESH AND BEAUTIFUL ALL SUMMER LONG!
Experience the most exciting and romantic escape of your life. POSHBOSS magazine has the privilege to welcome you to a unique world. In this world, you can combine business with pleasure and leave reality at home. Whether you’re cruising the Caribbean waters or soaking in the Adriatic this summer, the right swimsuit can take your vacation from drab to fab. Even with such little fabric, a bikini can make a resounding fashion statement. And with the explosion of cut-outs, monokinis and microkinis this season, less is definitely more. But choosing the perfect style isn’t always easy. It’s about the fine details of a cut, the dazzling fabrics and the meticulous details that come together to enhance the contours of your body. For a peek at this summer’s sizzling finds, dip into our selection of the season’s sexiest swimwear by some of fashion’s top designers. From daringly sultry to effortlessly elegant, adding pieces from Shan, Sonia Vera, Margherita Mazzei and Beach Bunny to your couture closet will help you make a splash this summer.

What should I bring for a resort getaway?_

Each destination requires a particular type of wardrobe; some destinations call for dressy looks while others have a more casual feel. Regardless of where you are traveling, there are some items you can always pack for a warm-weather vacation. Multiple swimwear options will keep you prepared for different activities while a lightweight dress or wrap can be worn for lunch by the pool or on the dock. Shoes have the ability to transform an outfit so bring a sandal, a heel and a simple flat. A great pair of jeans will keep you warm on casual evenings and a few easy dresses can be rolled into a suitcase and worn for a variety of activities. As for tops, bring a crisp oxford, a bright polo and a silk blouse. Overall, the key is to bring basics that can be mixed and matched in a variety of ways. Remember that the weather can be unpredictable, so bring an easy-to-pack poncho in case of rain and a light sweater or cardigan in case it gets cool.
BRITISH SUPERMODEL AND ACTRESS LILY COOLE
British model and actress Lily Cole is one of those rare beauties that you can easily obsess about. By overemphasize her ethereal features (porcelain skin, red hair and doll-like features) photographer Sølve Sundsbø creates an alienesque, manga looking character, innocent and yet incredible sensual.

The surreal mood of this photoshoot is set off by milky white surroundings that look like a futuristic mix of Alice in Wonderland and One Thousand and One Nights. Norwegian fashion photographer Sølve Sundsbø is known for his cutting-edge work including beautifully crafted (digitally or manually edited) dreamscapes. His unique brand of artistic photography blurs the boundaries of fashion, portrait, landscape and computer-generated animation.

DOLCE & GABBANA FALL/ WINTER 2009/2010 AD CAMPAIGN
For the trendiest of you, here is the place to see the latest tendencies in fashion. The ultimate fashion run-ways, world famous designers, and the most gorgeous eye wear from the cat-walks all over the world! visit DOLCE & GABBANA at  www.dolcegabbana.com

THE CARIBBEAN IS MAKING A BIG SPLASH ON THE WORLD STAGE!
As we shin the spot light on the Caribbean! POSHBOSS reveal a Caribbean that is modern, sophisticated and worldly through a captivating mix of fashion and lifestyle with a strong, clear Caribbean essence. Described in some circles as the 'NEW WORLD' with its avant-garde approach to high end fashion coupled with the very best in the exquisite Caribbean lifestyle, POSHBOSS blends the finest in fashion, beauty, food, luxury travel and entertainment with engaging features and profiles of celebrities and personalities to showcase the good life to be had in the Caribbean
POSHBOSS delivers its unique fashion and lifestyle mix at an unsurpassed level of quality in Caribbean periodicals. We target an influential audience with a robust disposable income and a craving for the best of all things. Our editorial mission is to provide this unique market segment a special insider’s view of the wonderful lifestyle available in the Caribbean.
POSHBOSS delivers an unduplicated, highly valued demographic that is educated, affluent and upwardly mobile with a taste for luxury and unique experiences. Our upscale readers have an affinity for the Caribbean and possess a strong sense of self and confidence in their future prosperity. These financially secure and aspirant readers are a vibrant and a viable target market with developing tastes and expanding appetites for life’s best things, from luxury automobiles to exotic vacations.
Our readers regularly engage in leisure travel, high-end shopping, fine dining and luxury entertainment. They thrive to learn more about their travel destinations and seek to surround themselves with luxury services and amenities in the Caribbean and around the world. Our audience enjoys and will treat themselves to the best spas, weekend getaways, sports and music events and fine dining experiences.
We strive to be a publication that can make any Caribbean citizen proud, of the highest standards and sharing space on any newsstand in the world. Through our print and electronic versions we will show the world the rich, fabulous, diverse and engaging life the Caribbean has to offer. We are taken the Caribbean from a third world to a new world.

           POSHBOSS SUPPORTS EMERGING INDIE DESIGNERS LABELS. REMEMBER TO SHOP INDIE!
Versace, Gucci, Prada ... the names that we hear announced as models walk down the runway are all too often Italian names or the names of other designers who have made their careers in Europe. There is no denying that there are amazing fashion designers in Italy and throughout the rest of Europe. But it shouldn't go unnoticed that there are also some really amazing independent fashion designers working right here in Canada and throughout the world waiting for their big break on the International fashion scene.
FASHION WITHOUT BORDERS is an International networking database created by POSHBOSS for independent Designers. Independent Designers must be highly mobile!I nternational experience is an advantage in almost all professions these days. This is particularly the case in the world of fashion, as this is a global industry which demands a good feeling for other cultures. For young designers in particular, it is very important to have spent time in a variety of countries so they can boost their international networking.
Networking is an extremely important component of the successful fashion design career. Successful fashion designers are more than just creative visual artists; they're also tireless self-promoters. Good networking requires a skilled balance of relaxed bragging combined with a genuine support of others. The result is community and camaraderie--a place where you can feel as good about yourself as you do about your Designs.
Networking produces more than just business opportunities; it creates a fashion "family" that will help sustain you during those inevitable tough times. POSHBOSS is a fabulous place to network with others pursuing or enjoying fashion design careers. POSHBOSS is a great place to meet fashion photographers and models. Forge personal as well as business relationships within the company, and make your work known by posting photographs from your portfolio.
POSHBOSS is creating a virtual internet showroom open around the clock making designers' collections accessible to worldwide fashion industry professionals. POSHBOSS is committed to promoting new and emerging designers and helping retailers discover new collections and established brands not shown in their regional market. POSHBOSS provides practical assistance to designers in the business of fashion-marketing, sales and distribution so designers can pursue their creativity while building a commercially successful business.

WHERE ARE ALL THE BLACK HIGH FASHION MODELS? ARE THEY GOING EXTINCT?
Lately news media has been discussing the lack of African American and black fashion models in the high fashion industry, with fewer and fewer making the headlines or becoming super models, of ethnic orgin, Italian vogue did a spread featuring black fashion models but it was mostly of the ones that have been in the business for the last 20 or more years, there has been a lack of new black high fashion models to hit the catwalk. Some blame the fashion designers stating that they do not want more than one or two, due to the clients they service. Some do not use black models at all but prefer to use white models instead. Supply and demand will dictate this, is it personal or is it just the nature of the business?

AUDI S8: SPEED, STYLE & SUMPTUOUS LUXURY!
You’re sitting at a stoplight, and you hear what sounds like the rumble of a Lamborghini Gallardo engine to your right. You glance out the passenger window and see an Audi sedan. You think to yourself – I must have been imagining it. But as the light changes to green, and the car beside you comes to life, it all begins to make sense.The Audi S8 is the direct descendent of Audi’s full-size A8. Similar to the BMW M series and the Mercedes Benz AMG class, the “S” designation represents Audi’s performance division. One might expect to see small differences here and there between the A8 (which, by the way, is a very nice automobile in its own right) and the S8, but the differences are a little less than subtle. Put bluntly, the S8 is astonishingly fast. Very fast!
Audi’s S8 is powered by a slightly tweaked version of the Lamborghini Gallardo’s V-10 engine, with an automatic transmission and paddle shifters mounted on the steering wheel. Capable of producing 450 horsepower and 398 pound-feet of torque, this luxury sport sedan is capable of reaching 0 – 100 kilometres an hour in just over 5 seconds. For comparison’s sake – that’s only about a second and change slower than the Gallardo itself. To increase performance and give the vehicle more control through turns, the S8 is equipped with an adaptive air suspension-sport system that electronically controls an air suspension system at all four wheels. In addition, the S8 is built on an all-aluminum frame that Audi believes makes the vehicle lighter and stronger. The quattro all-wheel-drive system is also standard equipment on the vehicle, making the S8 a perfect all-year performance vehicle.
Step inside the S8’s spacious cabin and luxury is all around you. From its plush leather seating to its 16-way power adjustable seats, its rear-view camera with distance calculator, its navigation system, and its BOSE surround sound entertainment system with a 6-disc changer, the S8 is fit for a king – and his friends and family, too. A voice control system is also standard on the S8; providing its owner with the option of giving voice commands to control their cellular telephone, the radio, or the navigation system. Factory options include a driver assistance system that alerts the driver (through a vibration of the steering wheel) when they are drifting out of their chosen lane, and a premium Bang & Olufsen sound system.The Audi S8 encompasses the best of both worlds – a ferocious sports car, capable of revving its way past most other vehicles on the road and, at the same time, a large and luxurious sedan that can take you and your passengers anywhere you need to go. The Audi S8 has it all. www.audi.com

ADVERTISING YOUR LUXURY BRAND COULD NEVER BE EASIER.
Marketing luxury brands online is growing in popularity, and for good reason. Trends in consumer behaviour clearly show that the ever-increasing volume of web traffic translates to incredible opportunities for marketers. If you're a purveyor of luxury brands, you can use the interactive power of our rich media ads to reach a growing volume of affluent consumers. To reach the kind of customers you need, use targeted internet advertising from Posh Boss. With the online universe expanding and just about everyone owning a computer, you need to narrow down the general public to consumers who appreciate your brand. With targeted advertising, you stretch your internet advertising budget as you earn loyal customers.
As a luxury brand, your advertising should be directed towards a refined customer. After all, advertising high fashion on a football site won't attract the kind of customers you need. In the same vein, advertising your luxury car dealership on a cheap airfare site probably will get you plenty of clicks, but very little conversion into actual customers. For a successful internet advertising campaign, your ads must be placed on sites with the appropriate audiences.

                                                         POSHBOSS PROMOTIONAL CAMPAIGN KICK OFF SUMMER/FALL 2010!
We are very exciting about kicking off our campaign; this campaign will create new opportunities for the industry pro and the emerging talents, such as Models, Agents, Photographers, Hair Stylists, Make-Up Artists, Clothing Designers, and Boutiques, in Canada and around the world! This will gives them the opportunity to show case their talents and expand their portfolios.
OUR EVENTS: Each year, starting with the year of 2011, we will have 4 major high fashion runway shows with hundreds of people in attendance, 4 Fashion Dinners/Networking Events, & many other events that are sure to come.
SPONSORSHIP PACKAGES & BENEFITS: All of our sponsors will benefit by be able to advertise their brand and/or product at all of our events and also through all of our advertising for each event through television, radio, internet, print advertising, etc.
MEDIA OR BROADCAST EXPOSURE: TV, Radio, Newspaper, Magazines, Outdoor, Internet, Direct Mail, Email
OUR CHARITY: POSHBOSS GIVES BACK," will be our ongoing charity campaign that gives to charities and organizations that help battered women and troubled youth. We will plan several events that will minister to the needs of these people.
PRESS CENTER

Information for the media: For members of the press looking for more information regarding POSHBOSS Magazine and POSHBOSS Entertainment, please contact Lawrence Frazer by phone or e-mail at 1(780) 761-5527 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it

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USE OF THE WEBSITES: The Websites are provided on an “as is” and “as available” basis. Except as specifically provided herein, to the fullest extent permissible pursuant to applicable law, Sponsor and POSHBOSS expressly disclaim all warranties of any kind, whether express or implied, including, without limitation, any warranties of merchantability, fitness for a particular purpose, and noninfringement. POSHBOSS do not make any warranty that the Websites will meet your requirements, or that access to the Websites will be uninterrupted, timely, secure, or error-free, or that defects, if any, will be corrected.
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This website is still under construction, the official launching schedule for Summer of 2010, so please bear with us as we gather more information for the enjoyment and benefit of the people! Please note that launching date is subject to be change.
All rights reserved. No part of this website may be reproduced without the prior permission.

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